Available for Pre-publication Ordering

IN DEFENSE OF SELFISHNESS: Why the Code of Self-Sacrifice Is Unjust and Destructive can now be pre-ordered through Amazon at: amazon.com

The actual publication date is June 2, 2015. I’m tremendously impressed with the cover (at right) that Palgrave Macmillan designed. I’m also impressed with the commitment the publisher has made to promote the book. It will be the lead non-fiction title in Palgrave’s spring catalog, and Its people are working closely with the Ayn Rand Institute in devising a comprehensive marketing plan.♦♦


THE COVER

Since I had nothing to do with the design of my book’s cover, I feel free to extol its virtues. Palgrave Macmillan’s designer did a superb job of creating a cover appropriate to the book’s title. I’ve never communicated with the designer, so I can’t be sure that his interpretation of the cover is identical to mine. But here is what I get from the design (particularly from the “life-sized” version):

It’s a man who is attaching himself—his ego, his “I”—to the idea of selfishness. He is serious. His stylized figure suggests not a desire for some mindless pleasure, but a quest for an ideal. He is looking up and reaching out. His motion is simultaneously an aspiration and an affirmation—an aspiration to achieve something he profoundly values and an affirmation that it is right.♦♦

 

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3 thoughts on “Available for Pre-publication Ordering

  1. Chuck Braman

    Hi Peter,

    I agree, this cover concretizes Ayn Rand’s concept of selfishness brilliently, and looks clean and professional. I also think that achieving this level of professionalism in design is important in promoting Objectivist ideas. I hate to say it, but I’ve seen some important works by Objectivist intellectuals that have graphic design and typography that strikes me as cheesy and amateurish. That’s bad, because that sets the very first impression an outsider would have of the work. Your book’s design, by contrast, will create a positive first impression, and even help the reader understand the content more clearly.

    Reply

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